Growth

Stay in front of customers between visits

A monthly email to the people who already know you, written for you, sent from your own domain, UK rules handled.

Cost
£99 setupthen £49 a month, including VAT
Writing
Done for you
Sends
Monthly
Get a quote

Why email still wins

Social feeds show your posts to whoever an algorithm picks. Email goes to everyone who asked.

Your list is the one audience you own. No platform can change the rules, charge you to reach it or close your account.

The monthly price stays at £49 because each send reuses what already exists: your blog posts, seasonal jobs, news you would put on the site anyway. Written entirely from scratch it becomes a bigger job and the price rises; you will hear which yours is before anything starts.

What is included

From no list at all to a monthly send, without touching the software.

  • Setup on a proper sending platform, connected to your own domain
  • A sign-up form on your site, joined up with your enquiry forms
  • One email a month: written for you, approved by you, sent for you
  • A list that is yours and leaves with you, like everything else I build

Consent done right

Consent is a feature, not a chore

I run a security studio, so the rules are the product rather than the small print: people opt in through your forms, every email carries a one-click unsubscribe that works instantly, UK marketing rules are respected from the first send, and no list is ever bought.

A newsletter also goes out from your own domain, so the records that stop criminals faking your email, SPF, DKIM and DMARC, are what keep it out of spam folders. My £49 email security setup covers exactly that.

Ideas by trade

The best newsletters are not clever. They are timely.

  • Gardeners and landscapers

    Seasonal reminders: spring tidy-ups in March, hedges before nesting season, leaves and gutters in autumn. Be the one they ask.

  • Pubs and restaurants

    What is on this month: the quiz, the guest ale, the Sunday carvery, a Christmas menu announced early.

  • Salons and barbers

    Gift vouchers before Mother's Day and Christmas, and a quiet-week offer sent when you have gaps to fill.

Common questions

How often should I send?
Monthly is the default, and for most small businesses the right rhythm. More only makes sense when there is genuinely something to say: a new service, a seasonal push, a date worth knowing about. Emailing to fill a schedule is how unsubscribes happen; I would rather skip a month than pad one.
Where do the addresses come from?
Your enquiry forms and the sign-up form on your site, with consent recorded as people join. Past customers can be invited to opt in, and anyone can leave with one click. Never a bought list: it breaks UK marketing rules and teaches spam filters to distrust your domain.
Can I write my own sometimes?
Yes, and some owners end up enjoying it. Send me the words, or a rough version of them, and the issue goes out through the same system with everything handled: consent, the unsubscribe link and the design stay consistent, so it reads like part of the series.

Goes well with

Stay in the inbox without lifting a pen.

Tell me what your customers come back for, and the quote will arrive with an idea for the first send in it.

Get a quote